Cadillac Reveals First F1 Livery During Super Bowl LX Cadillac F1 / XVictoria BeaverMon, February 9, 2026 at 3:04 AM UTC·1 min readF1 fans had their first peak at Cadillac's inaugural livery during the fourth quarter of Sunday's Super Bowl LX, just moments after the Patriots scored their first touchdown of the night to cut the Seahawks' lead to 19-7.
In the commercial, the audio of America's 35th president, John F. Kennedy, famous 'We choose to go to the moon' speech played as components of the car flew together to form in the middle of a spare desertscape.
AdvertisementAdvertisementAdvertisementWhen the full car was revealed, fans saw for the first time the livery's asymmetrical design, with white and silver more prominent on the left side and black on the right.
The livery features TWG AI on it's sidepds, a major sponsor of Andretti Global. Without a title sponsor for the first year, Cadillac gets to place its crest prominently on the car.
The left angle of Cadillac’s First F1 Livery. Cadillac F1 / XThe one-minute Super Bowl Commercial comes before a full release of the livery on a showcar, currently in its frosted box, in the middle of New York's Times Square, set for around 20 minutes after the end of the Super Bowl.
This livery will hit the track for real for the first time on March 7th when veterans Sergio Perez and Valtteri Bottas begin Cadillac's first F1 campaign.
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