I review electric toothbrushes, and these 69% discounts for Black Friday have to be seen to be believed

1. Health & Fitness

I review electric toothbrushes, and these 69% discounts for Black Friday have to be seen to be believed Deals By Matt Evans published 26 November 2025

Discounts on Philips, Oral-B, Suri and more

Comments (0) ()

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

(Image credit: Future) Jump to:

• US deals
• US deals
• UK deals

The Black Friday deals include tons of offers on electric toothbrushes, with up to 69% off huge brands like Oral-B, Philips, Suri, Ordo and others.

Electric toothbrushes are always very heavily discounted in the Black Friday deals. Most of the year, many of the top performers are far too expensive for most people to want to pick up, because despite all the bells, whistles and AI-powered apps attached, most of us just want a device to clean our teeth well.

However, on Black Friday, we have a rare opportunity to equip ourselves with top-performing toothbrushes for far less than the usually-inflated list price. They might have more powerful motors, oscillating movements, more settings for sensitive teeth, or be packaged with replacement brush heads.

In the US, I think the best deal by far is the Oral-B Genius X, down to $69.99 from $199.99 on Amazon – a 65% discount. In the UK, I think the best offer overall is Philips Sonicare 7100, now £119.99 at Boots down from £329.99. However, there's all manner of deals out there on all kinds of toothbrushes.

Check out our deals in full below. Not in the US or the UK? Scroll down to find the best deals in your region.

Electric toothbrush Black Friday deals – US quick links

• Oral-B Genius X: was $199.99 now $69.99 at Amazon
• Oral-B iO Deep Clean: was $109.99 now $59.99 at Amazon
• Suri 2.0: was $135 now $108 at Amazon
• Philips Sonicare Diamondclean Prestige 9900: was $379 now $250 at Walmart
• Philips Sonicare 3100: was $44.97 now $29.16 at Walmart

Electric toothbrush Black Friday deals: US

Oral-B Genius X electric toothbrush: was US$199.99 now US$69.99 at AmazonRead moreRead less▼

A great option, the Genius X's balance between affordability and features make this my pick of the US deals. Daily personal coaching guides you on how much pressure to apply at the right time via the companion app. The brush packs settings for cleaning, sensitivity, whitening, and even tongues.

View DealSuri 2.0 Sustainable Sonic Toothbrush: was US$135 now US$108 at AmazonRead moreRead less▼

Save 20% on this simple, sustainable sonic toothbrush. With a UV light-emitting case to kill bacteria on the brushhead, this is a great buy, especially as it may save you money in the long term. The steel handle is designed to be taken apart and repaired rather than thrown away, so you may never need to buy another brush.

Read our full Suri 2.0 review

View DealOral-B iO Series 9 smart electric toothbrush: was US$379.99 now US$249.99 at AmazonRead moreRead less▼

Save a huge $130 on one of the smartest toothbrushes around. Personalized live coaching and color-coded display guides you through cleaning different zones in your mouth, while the package includes a charger, handle with seven settings, three oscillating replacement heads and a case.

View DealOral-B iO Deep Clean electric toothbrush: was US$109.99 now US$59.99 at AmazonRead moreRead less▼

A very attractively-priced electric toothbrush with charging puck, case, and one spare brush head. Three cleaning settings and a two-minute timer cover the basic functionalities. This is a rebranded iO Series 3, which is a great brush in its own right with Oral-B's oscillating functionality, which is proven to be slightly more effective than most sonic brushes. Check out our sonic vs rotating toothbrush guide for more.

View DealPhilips Sonicare 3100: was US$44.97 now US$29.96 at WalmartRead moreRead less▼

A pretty basic sonic toothbrush and charger combo, with a pressure sensor, two-minute timer and two intensity settings, but Philips is a reliable name in household appliances and Sonicare-compatible brush heads are very easy to come by. A good gift for someone with a manual brush (as long as they've asked for one, otherwise they might think you're hinting at some breath problems!).

View DealPhilips Sonicare Diamondclean 9900 Prestige: was US$379 now US$249.66 at WalmartRead moreRead less▼

A huge saving on a feature-packed brush that uses SenseIQ smarts to learn and adapt to your brushing style over time. It then gives you feedback via an app, in additional to a plethora of settings and smart charging case. It's like having your own personal AI dentist.

Read our full Philips Sonicare Diamondclean 9900 Prestige review

View DealOrdo Sonic Lite electric toothbrush: was US$29.99 now US$25.19 at AmazonRead moreRead less▼

Our best value electric toothbrush on our buying guide, the Ordo Sonic Lite electric toothbrush is an easy-to-operate USB-charged sonic brush without bells and whistles, and up to five weeks of battery life between charges. A great get for someone who doesn't want a Bluetooth app, a case or different heads and just wants to brush their teeth without fuss.

Read our full Ordo Sonic Lite review

View Deal

Electric toothbrush Black Friday deals – UK quick links

• Philips Sonicare 7100: was 329.99 now 119.99 at Boots
• Ordo Sonic Lite: was £34.99 now £20.18 at Amazon
• Suri 1.0: was £95 now £66.50 at Amazon
• Oral-B iO Series 2: was £100 now £34.99 at Currys
• Oral-B iO Series 9: was £500 now £180 at Argos

Electric toothbrush Black Friday deals: UK

Philips Sonicare 7100 series electric toothbrush (white): was £329.99 now £119.99 at Boots.comRead moreRead less▼

The Philips Sonicare 7100 gets the honour of our best electric toothbrush overall, and right now it's reduced by a stunning 64%. I called it "powerful, smart, slightly overpriced" in my review, awarding it 4.5 stars. At almost 2/3rds off, I'd bump that up to a solid 5/5. Get it.

Read our full Philips Sonicare 7100 reviewAlso available at Currys

View DealOrdo Sonic Lite electric toothbrush: was £34.99 now £20.18 at AmazonRead moreRead less▼

A waterproof design, 35,000 pulses per minute, two settings and a USB-charging handle mean the Ordo Sonic Lite is great value for 20 quid and eminently convenient. Prices vary slightly, but this fetching pastel pink is the cheapest. A little anti-roll standee stops it going anywhere without a charging puck.

Read our full Ordo Sonic Lite review

View DealSuri Sustainable sonic toothbrush: was £95 now £66.50 at AmazonRead moreRead less▼

Save 30% on the original Suri sustainable toothbrush. With a repairable handle, up to 40 days between charges and a Freepost recycling scheme for your brush heads, it's a brilliant wheeze with a lot of thought put into it. Even the packaging is all recyclable.

View DealOral-B iO2 electric toothbrush (black): was £100 now £34.99 at CurrysRead moreRead less▼

Oral-B's basic iO2 has dropped to a perfect gifting price, with an impressive 65% off. Designed for an easy switch to electric, the oscillating brush comes with a charging puck and travel case. Also available in calm pink.

View DealOral-B iO Series 3: was £160 now £49.99 at AmazonRead moreRead less▼

Save a massive 69% on the Oral-B iO Series 3. The difference between the iO2 above here is the 360-degree pressure sensor to stop you brushing too hard, which can be seen at any angle due to its band shape, and the spare brush head for an extra three months or so of cleaning.

View DealOral-B iO Series 9: was £500 now £180 at ArgosRead moreRead less▼

A £500 toothbrush gets a £320 discount. Travel case, two-minute timer, seven cleaning modes, and 4800 rotations per minute. It's probably not worth £500, but a 64% discount is pretty tempting.

View Deal

The best electric toothbrushes are clinically proven to reduce plaque more than a manual toothbrush.

They're incredibly popular Black Friday purchases, and the deals above represent my picks, as someone who writes about health gadgets and reviews electric toothbrushes throughout the year. I'll update this guide periodically over Black Friday weekend if I find any more great deals.

More electric toothbrush dealsOral-B iO9 SG$339.17View DealSee all pricesPhilips Sonicare 9900 Prestige SG$429 SG$321.75View DealSee all pricesOrdo Sonic Lite SG$70.42View DealSee all pricesWe check over 250 million products every day for the best prices

More Black Friday deals in the US

• Amazon: 45% off TVs, AirPods, air fryers & vacuums
• Apple: iPads, AirPods & MacBooks from $119
• Best Buy: $1,000 off TVs, laptops & headphones
• Dell: laptop deals from $249.99
• Home Depot: 40% off appliances, furniture, grills & tools
• Lenovo: 45% off laptops & tablets
• Lowe's: up to 30% off appliances, holiday decor & tools
• Samsung: up to $2,000 off appliances, TVs & phones
• Target: 40% off Christmas decor, clothing & furniture
• T-Mobile: up to $1,100 off latest iPhone 17
• Walmart: furniture, cheap TVs & vacs from $69
• Wayfair: 54% off Christmas, furniture & decor

More Black Friday deals in the UK

• Amazon: up to 66% off tech & essentials
• AO: up to £500 off Dyson, Bosch & Hisense
• Argos: up to 50% off appliances, tech & toys
• Boots: save on 1,000s of beauty products
• Currys: deals on Ninja, Shark & Lenovo
• Dell: laptops from £279
• Dyson: up to £550 off vacuums
• EE: Switch 2 bundles from £20/month
• John Lewis: up to 50% off tech & fashion
• Lego: sets & accessories from £2.99
• Samsung: deals on appliances & phones
• Very: up to 40% off tech, toys & fashion

Get daily insight, inspiration and deals in your inbox

Sign up for breaking news, reviews, opinion, top tech deals, and more.

Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsorsBy submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. TOPICS Black Friday Matt EvansSocial Links NavigationSenior Fitness & Wearables Editor

Matt is TechRadar's expert on all things fitness, wellness and wearable tech.

A former staffer at Men's Health, he holds a Master's Degree in journalism from Cardiff and has written for brands like Runner's World, Women's Health, Men's Fitness, LiveScience and Fit&Well on everything fitness tech, exercise, nutrition and mental wellbeing.

Matt's a keen runner, ex-kickboxer, not averse to the odd yoga flow, and insists everyone should stretch every morning. When he’s not training or writing about health and fitness, he can be found reading doorstop-thick fantasy books with lots of fictional maps in them.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.

Logout Back To Top Read more Want some cheap noise-cancelling headphones that are actually good this Black Friday? Here are 3 we love based on real-world testing    Amazon's Black Friday sale in Singapore is still serving up big savings – these are the 60+ best deals I've found so far    Suri 2.0 Sustainable Sonic Toothbrush review: Upgraded to clean your teeth – and the planet – even better    Amazon Singapore deals: the 50+ best tech discounts on headphones, vacuums, coffee machines and more    3 budget soundbars with high review scores to watch out for this Black Friday if you need a TV audio upgrade    Laifen Wave SE Toothbrush review: Gentle, affordable, dual-action cleaning    Latest in Health & Fitness Garmin posted a teaser for a new wearable 'coming soon' – then deleted it    OnePlus just dropped its own Apple Watch SE rival with the affordable Watch Lite    How I used ChatGPT to eat healthier and lose my belly fat    Fitbit's new AI tool wants to take the stress out of your next doctor's visit    Garmin Vivoactive 6 review: A feature-stuffed pocket rocket    Jabees 7Seven swimming headphones review: light, high-performing and affordable bone conduction headphones    Latest in Deals Looking for an amazing saving? This exclusive IDrive deal is the biggest cloud storage discount we've seen this Black Friday    ExpressVPN's Black Friday VPN deal is now official with 30% off and 4 months free    Need more space for your photos? This Carbonite cloud storage offer is a steal this Black Friday at 60% off    Norton VPN vs Bitdefender VPN – are antivirus VPNs really worth your money this Black Friday?    This VPN is offering a lifetime of VPN coverage and premium password management for only $30! Here's how to pick up your deal    ExpressVPN might've just dropped a killer Black Friday VPN deal – but not everyone can see it right now    LATEST ARTICLES

1. 1Looking for an amazing saving? This exclusive IDrive deal is the biggest cloud storage discount we've seen this Black Friday
2. 2AWS might now have around 900 data centers - that's twice as many as previously thought
3. 3Android-powered desktop PCs are coming – and I think they'll be an exciting step up from ChromeOS
4. 4Norton VPN vs Bitdefender VPN – are antivirus VPNs really worth your money this Black Friday?
5. 5ExpressVPN's Black Friday VPN deal is now official with 30% off and 4 months free