- Home
- Personal Finance
Some financial rules can be way too rigid for real life. A values-based personal financial philosophy is a more flexible approach that helps you retain confidence — whatever life throws at you.
By
Marcia Dawood
published
27 February 2026
in Features
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.
- Copy link
- X
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Delivered daily
Kiplinger Today
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more delivered daily. Smart money moves start here.
Signup +
Sent five days a week
Kiplinger A Step Ahead
Get practical help to make better financial decisions in your everyday life, from spending to savings on top deals.
Signup +
Delivered daily
Kiplinger Closing Bell
Get today's biggest financial and investing headlines delivered to your inbox every day the U.S. stock market is open.
Signup +
Sent twice a week
Kiplinger Adviser Intel
Financial pros across the country share best practices and fresh tactics to preserve and grow your wealth.
Signup +
Delivered weekly
Kiplinger Tax Tips
Trim your federal and state tax bills with practical tax-planning and tax-cutting strategies.
Signup +
Sent twice a week
Kiplinger Retirement Tips
Your twice-a-week guide to planning and enjoying a financially secure and richly rewarding retirement
Signup +
Sent bimonthly.
Kiplinger Adviser Angle
Insights for advisers, wealth managers and other financial professionals.
Signup +
Sent twice a week
Kiplinger Investing Weekly
Your twice-a-week roundup of promising stocks, funds, companies and industries you should consider, ones you should avoid, and why.
Signup +
Sent weekly for six weeks
Kiplinger Invest for Retirement
Your step-by-step six-part series on how to invest for retirement, from devising a successful strategy to exactly which investments to choose.
Signup + An account already exists for this email address, please log in. Subscribe to our newsletter
Most financial advice is built around rules: Save a certain percentage, invest on a fixed schedule, never touch the principal, always follow the same formula. Rules can be useful until life changes. And life will always change.
Career shifts, relationship changes, caregiving responsibilities, inheritance, market volatility and health events all introduce complexity that rigid advice was never designed to handle.
When financial rules collide with real life, people often feel stuck, anxious or disconnected from their money.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
CLICK FOR FREE ISSUE
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Sign upWhat holds up better than rules is a personal financial philosophy — a values-based framework that helps guide decisions across changing circumstances without requiring a complete reset every time life shifts.
Swapping rules for values
Many financially capable people struggle not because they lack discipline, but because the rules they were given no longer fit their reality.
- A strict savings strategy may feel impossible during a career pause
- A "never sell" investing mindset can conflict with family obligations
- A conservative risk profile built early in life may no longer align with current resources or time horizons
Rules are static, but life is not. When advice stops fitting, people often disengage. They delay decisions, avoid conversations or outsource choices without understanding them. That disengagement can quietly erode both confidence and long-term outcomes.
About Adviser Intel
The author of this article is a participant in Kiplinger's Adviser Intel program, a curated network of trusted financial professionals who share expert insights on wealth building and preservation. Contributors, including fiduciary financial planners, wealth managers, CEOs and attorneys, provide actionable advice about retirement planning, estate planning, tax strategies and more. Experts are invited to contribute and do not pay to be included, so you can trust their advice is honest and valuable.
A personal financial philosophy is your own unique guide. Instead of asking, "What should I do?" a philosophy helps you ask, "What matters most right now, and what trade-offs am I willing to make?"
A useful financial philosophy answers practical questions such as what money needs to support at this stage of life, where flexibility matters more than certainty, how much risk feels appropriate today and what values you want reflected in financial decisions, especially under pressure.
Your situation may still carry complexity, but it helps to provide clarity when decisions are not obvious.
Values-based decision-making is often misunderstood as emotional or vague. In practice, it is highly practical.
I have seen business founders choose diversification over maximum upside because personal freedom mattered more than continued growth
I have seen investors accept volatility in one part of a portfolio to preserve stability elsewhere
I have seen people intentionally slow wealth accumulation during periods when health, family or sustainability required more attention
These decisions were intentional and informed. A financial philosophy sharpens your view of risk and strengthens decision-making.
Staying present
One of the most common beliefs I encounter is that people should not engage deeply with their finances unless they fully understand every detail. That belief often leads to passivity.
Financial decisions improve through engagement. Engagement means asking questions, understanding the reasoning behind recommendations, staying present even when someone else manages the mechanics and revisiting decisions as circumstances change.
Participation matters more than perfection. Financial confidence grows as you practice staying involved and adapting when needed.
Looking for expert tips to grow and preserve your wealth? Sign up for Adviser Intel, our free, twice-weekly newsletter.
Life is not linear, and money rarely is either. A personal financial philosophy allows for what I think of as financial fluidity — the ability to adjust without feeling like you have failed. It creates permission to revise strategies as priorities shift, without guilt or panic.
A philosophy that holds up over time is one you can return to repeatedly, asking whether decisions still align with how you want to live, what needs to change now and what can remain the same. Flexibility builds resilience.
Learning to trust yourself
When people move away from rigid rules and toward a values-based financial philosophy, something important happens.
They stay connected to their financial lives instead of shrinking them to avoid discomfort. They ask better questions, make clearer trade-offs and recover more quickly from missteps. Most importantly, they begin to trust themselves.
Money works best when treated as a tool. A personal financial philosophy helps ensure that financial decisions continue to support your life, even as that life evolves.
Related Content
- A Financial Plan Is a Living Document: Is Yours Still Breathing?
- 10 Ways to Refine Your Financial Plan for a More Secure Future
- Five Financial Tips to Help You Plan for the Unexpected
- 7 Emotional Habits to Avoid If You Want Financial Success
- How Money Guilt Holds Women Back (and How You Can Send It Packing)
This article was written by and presents the views of our contributing adviser, not the Kiplinger editorial staff. You can check adviser records with the SEC or with FINRA.
TOPICS Adviser Intel Get Kiplinger Today newsletter — freeContact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsorsBy submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
Marcia DawoodSocial Links NavigationDo Good MediaMarcia Dawood is the author of the multi-award-winning book Do Good While Doing Well, a TEDx speaker, a podcast host and an early-stage investor who serves as the chair of the Securities and Exchange Commission's Small Business Capital Formation Advisory Committee. She is a venture partner with Mindshift Capital and the chair emeritus of the Angel Capital Association (ACA). She is also an associate producer on the award-winning documentary Show Her the Money. Her new book, Unapologetic Wealth: Rewrite Your Money Story From Any Beginning, releases in March 2026.
Latest You might also like View More \25b8
Big Nvidia Numbers Take Down the Nasdaq: Stock Market Today
How Medicare Advantage Costs Taxpayers — and Retirees
3 Smart Ways to Spend Your Retirement Tax Refund
Trump's New Retirement Plan: What You Need to Know
Buy and Hold … or Buy and Hope? It's Time for a Better Retirement Planning Strategy
Your Legacy Is More Than Your Money: How to Plan for Values, Not Just Valuables
The Best Short-Term CD for Your Cash in 2026
Will Real Estate and Private Equity Start to Shine Again in 2026?
Thinking of Switching Phone Carriers? Do These 8 Things First
Samsung Galaxy S26 Ultra: What to Know Before You Upgrade