🚨 It’s official: Gladbach to sell stadium naming rights from 2026OneFootballTue, November 25, 2025 at 1:22 PM UTC·1 min readFor the first time in the club's history, Borussia Mönchengladbach is selling the naming rights to their stadium. The club officials announced this officially at a press conference on Tuesday afternoon.
Starting next season, Borussia-Park will become Ista-Borussia Park.
"We are convinced that we have found the perfect partner in ista for a naming partnership," said Guido Uhle, authorized officer at Borussia. The club's website further states that they placed particular importance on retaining the name Borussia-Park, which is used by all fans.
AdvertisementAdvertisementAdvertisement22 years after moving into the new stadium, Borussia-Park has now received an additional name for the first time. The collaboration will run until at least 2031, and according to 'kicker' information, Gladbach will receive four to five million euros per year for the naming sponsorship in return.
What do you think of the new name? Inevitable or a complete no-go? Share your opinion in the comments.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.
📸 Christof Koepsel - 2025 Getty Images
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