Jon Hamm as Don Draper in 'Mad Men' sitting in a chair in his office with a cigarette in his hand.Image via AMC
Few shows of the Peak TV era earned the reputation Mad Men did for obsessive attention to detail. Fans would pause frames to decode cigarette brands, book titles, or office décor for hints into Don Draper’s psyche. Which is why the series’ splashy first-ever 4K rerelease on HBO Max turning into a presentation fiasco feels like a particularly bitter accidental satire.
When Mad Men quietly debuted on the streamer December 1, rewatchers dove back in — and immediately spotted problems. The most infamous surfaced in Season 1’s oyster-puking scene, where Roger Sterling drunkenly vomits in front of clients. But this time around, in HBO Max’s 4K version, viewers could clearly see a technician holding the hose used to simulate the vomit, standing in full view at the edge of the frame.
In the original television airing, the DVDs, Blu-rays, and decade-old HD digital streams, that crew member — and his helper scaffolding the barf hose — were never visible. Someone, somewhere, uploaded an unfinished cut. And the errors didn’t stop there. The oyster-vomit episode, titled “Red in the Face,” was mistakenly listed as another Season 1 installment, “Babylon.”Meanwhile “5G,” Don Draper’s tense drama with his brother, was labeled as “Red in the Face.”
So… Who’s to Blame?
Ironically, it wasn’t actually HBO Max. Sources told outlets like Vulture and The Hollywood Reporter that Lionsgate Television delivered the wrong 4K files to the platform — and the non-4K master files were error-free. Once notified, HBO Max began swapping the files out; Lionsgate is reportedly handling the corrections. Lionsgate has not publicly commented on the mistake. HBO Max, in turn, referred reporters back to Lionsgate. Basically — this ain't our mess. HBO Max heavily hyped the acquisition, touting Mad Men’s first-time availability in 4K. They probably just didn't expect that much detail.
“Mad Men is a great addition to the HBO Max library of iconic content,” Royce Battleman, Warner Bros. Discovery’s EVP of content acquisitions, said last month. “We are thrilled that HBO Max will provide fans the opportunity to enjoy the series in a fresh way with an enhanced 4K viewing experience.”
Enhanced is apparently in the eye of the Episode 107 viewer... Lionsgate was equally triumphant in its statements ahead of launch:
“Mad Men continues to show truly remarkable staying power,” said Jim Packer, Lionsgate’s worldwide TV distribution chief, calling HBO Max “the perfect place to celebrate” one of TV’s defining dramas. Well… they certainly gave fans a new way to look at Mad Men — just probably not the one Matthew Weiner envisioned.
Mad Men is streaming now on HBO Max — additional crew members included.
Mad Men
Like TV-14 Drama Release Date 2007 - 2015-00-00 Network AMC Showrunner Matthew Weiner Directors Michael Uppendahl, Jennifer Getzinger, Scott Hornbacher, Matthew Weiner, Lesli Linka Glatter, Tim Hunter, John Slattery, Alan Taylor, Andrew Bernstein, Jon Hamm, Barbet Schroeder, Daisy von Scherler Mayer, Ed Bianchi, Jared Harris, Matt Shakman, Lynn Shelton Writers Jonathan Igla, Robin Veith, Carly Wray, Kater Gordon, Bridget Bedard, Cathryn Humphris, Chris Provenzano, Brett Johnson, Rick Cleveland, Tracy McMillan, Andrew Colville, David IsersonCast
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Jon Hamm
Don Draper
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Elisabeth Moss
Peggy Olson
A drama about one of New York's most prestigious ad agencies at the beginning of the 1960s, focusing on one of the firm's most mysterious but extremely talented ad executives, Donald Draper.
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